Re:Singapore Company Registration Process
Friday, October 30, 2015
Book-Marketing Tip of the Day – October 31, 2015
Some stress is not only inevitable, it is necessary. Its absence means indifference.
Book-Marketing Tip of the Day – October 30, 2015
"Don't put off for tomorrow what you can do today, because if you enjoy it today you can do it again tomorrow." James Michner
Thursday, October 29, 2015
Book-Marketing Tip of the Day – October 29, 2015
Three things a fire and a human need: ignition, fuel and oxygen. Set a goal to ignite your desire to sell more books. Fuel that desire with creativity and passion. When things don't go your way, take a deep breath and try something else.
Tuesday, October 27, 2015
Book-Marketing Tip of the Day – October 28, 2015
Do not put all your promotional eggs in one social-networking basket. There is no proven correlation between brand awareness and a purchase decision.
Book-Marketing Tip of the Day – October 27, 2015
"Years ago I shared the stage with my hero Zig Ziglar. Before we went on (there were 20,000 people in the crowd and I was in way over my head), I asked, 'How do you work with people who aren't connected? How do you get through to those who don't really want to be there?' What he said changed the way I do everything: 'Instead of distracting yourself by focusing on folks who are unwilling and unhappy, give your energy to people who came to hear what you have to say.' What I learned: Shun nonbelievers. Ignore critics. Do your best for people who want to dance with you." Seth Godin
Monday, October 26, 2015
Book-Marketing Tip of the Day – October 26, 2015
If your potential buyer is at a retail establishment you actually have two people to consider. The first is your customer, the person who purchases your books from you. The other is the customer of your customer, and these can vary widely within a target segment. For example, the customer at a Hallmark store is different from a person who patronizes a Spencer Gifts store. A museum gift shop will carry different products than will a hospital gift shop. Buyers at these places will seek different items to sell to different customers for different reasons.
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