Sunday, April 26, 2009

Book-Marketing Tip of the Week – April 27, 2009

Do not ignore the broadcast media as a source of reviews, either. There
are many niche radio and television stations with shows devoted to
alerting their audiences to the latest books of possible interest. The
Christian Television Network even has online shopping. Find it at 15565
Northland Dr., Suite 900W, Southfield, MI, 48075 (248)559-4200,
www.ctnusa.org/

Thursday, April 16, 2009

Book-Marketing Tip of the Week - April 13, 2009

There is usually high turnover among brand/product managers. If a personnel change is made midway through the negotiations process, you may be forced to begin it all over again with the new incumbent. In any case, communicate regularly so you know if a change is about to occur. This may enable you to speak with the incoming manager and keep the momentum going