Book-Marketing Tip of the Day – September 6, 2015

Find the positive spin to every disaster. If you went on vacation and came back to find that your house had burned down, what is the first thing you would do if you knew you had left expensive diamonds there? You would start digging in the ashes of defeat to find the one thing from which you could benefit. Do the same thing when you face defeat in book sales. Dig for the one thing from which you could benefit –your belief in your ability to find a different way to sell your books.

 

Discover how to spin things in your favor as you sell more books in large, non-returnable quantities at Brian Jud's one-day Southern California Book Selling University on September 12. You can become more profitable selling your books in ways that you never imagined and to people you never knew existed — in large, non-returnable quantities. It is sponsored by the Association of Publishers for Special Sales (APSS), Bowker, IBPA, SPAWN and BookWorks, and will be held from 8:30 am to 4:00 pm at the Skirball Cultural Center, 2701 N. Sepulveda Blvd. Los Angeles, CA. Find details and registration at http://tinyurl.com/ppjtxbk