Book-Marketing Tip of the Day – August 29, 2015

"The two most basic survival skills for startups are understanding the concept of 'win-win,' and how to forecast profits and losses." (Wall Street Journal, August 18, page A13) These certainly apply to book publishing and book selling - two very different activities

 

Discover how to sell more books in large, non-returnable quantities at Brian Jud's one-day Southern California Book Selling University on September 12. You can become more profitable selling your books in ways that you never imagined and to people you never knew existed — in large, non-returnable quantities. It is sponsored by the Association of Publishers for Special Sales (APSS), Bowker, IBPA, SPAWN and BookWorks, and will be held from 8:30 am to 4:00 pm at the Skirball Cultural Center, 2701 N. Sepulveda Blvd. Los Angeles, CA. Find details and registration at http://tinyurl.com/ppjtxbk