Thursday, September 3, 2015

Book-Marketing Tip of the Day – September 1, 2015

The Wall Street Journal (September 1, page D1) lists five steps to help you stop procrastinating:

1.      Break a long-term project down into specific, concrete sub goals. State the exact start time and how long that you plan to work on the task

2.      Just get started. A long list of tasks, or each immediate step that needs to be completed, can be overwhelming.

3.      Remind yourself that completing a task now helps you in the future. Putting off the task won't make it more enjoyable.

4.      Set up mini-delays, or "microcosts," that make the stalling behavior harder. A separate log-in for computer games makes them less tempting.

5.      Reward yourself not only for completing the entire project but also the sub-goals

 

Don't procrastinate! Register today for Brian Jud's one-day Los Angeles Book Selling University on September 12. You can become more profitable selling your books in ways that you never imagined and to people you never knew existed — in large, non-returnable quantities. It is sponsored by the Association of Publishers for Special Sales (APSS), Bowker, IBPA, SPAWN and BookWorks, and will be held from 8:30 am to 4:00 pm at the Skirball Cultural Center, 2701 N. Sepulveda Blvd. Los Angeles, CA. Find details and registration at http://tinyurl.com/ppjtxbk

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