Book-Marketing Tip of the Day – April 24, 2018

What do you need to succeed in book publishing? Your first thought may be money, particularly OPM -- Other People's Money. However, that is not as critical as you may think. Money will come when you do everything else right. The most important attributes that lead to success cannot be purchased. Here are the Top 10 "Must Haves" for success in book publishing: 1) information, 2) skills, 3) contacts, 4) plans, 5) ideas, 6) accountability, 7) feedback, 8) camaraderie, 9) persistence, and 10) resources. The Association of Publishers for Special Sales (APSS) can help you have a meeting of the minds. Learn more at  www.bookapss.org/APSSMastermindGroups.docv