Book-Marketing Tip of the Day – May 28, 2016

Yo-Yo-Ma was by age 30 regarded as one of the world's finest classical cellists. He has since branched out, and in an interview in the Harvard Business Review (June 2016, p 120) he was asked, "How did you handle childhood fame?" He answered, "When I was a child, people said things to me I wish they hadn't. "You're such a genius." That's dangerous. The best approach is to have a healthy confidence but also the self-knowledge to ask, 'What do I and don't I do well?' so that you can be the architect of your own life."