Book-Marketing Tip of the Day – May 25, 2016

How to sell more books? Begin with unique content written to meet a market need. Price it properly and profitably. Define your target readers. Create a plan to reach them with coordinated distribution (through bookstores and non-bookstore buyers) and promotional actions (publicity, advertising, sales promotion and personal sales) online and off line, then "early to bed, early to rise, promote like heck and socialize."