Book-Marketing Tip of the Day – March 21, 2019

Newsjacking is a proven technique for generating sales leads, adding new customers, getting media attention, and growing your business. Its premise is simple: When there is news, editors and reporters are looking for experts to comment. Let them know in advance that you are the expert in your field, that you're a Newsjacking "first responder," and you can gain a tremendous competitive advantage.