Book-Marketing Tip of the Day – June 17, 2018

How did Father's Day get started? During a Spokane, Washington Mother' Day service in 1910, a Mrs. Sonora Dodd thought of how she and her five brothers had been raised on a small farm by her single father. She proposed a Father's Day celebration, but although it caught on locally, it was a political hot potato and didn't receive permanent recognition until an edict by President Richard Nixon in 1972. Father's Day is now the fifth-largest card-sending occasion in North America. (The Little Book of Answers, by Doug Lennox)