Book-Marketing Tip of the Day – May 29, 2018

Part of an article in this weekend's Wall Street Journal ("How to Succeed Like the Simpsons") applies to book writing. "Most of the work on "The Simpsons" isn't writing -- it's rewriting., One person will write the script, but then it will be endlessly rewritten by a gang of writers: generally, four to six people pitching jokes all day in one large room - the writers' room. By the end of the process, about 80% of the original script will be changed. Often not a line from the original remains."