Book-Marketing Tip of the Day – April 30, 2016

For many children in war-torn Afghanistan, books are an unobtainable luxury. Saber Hosseini is trying to change that. Six month ago, the schoolteacher began delivering boxes of kids' books to remote villages on his bicycle. His project now has 20 volunteers and a collection of 6,000 books. "Every week, we bring kids new books and take back the old ones." Hosseini has received threats from the Taliban, but refuses to stop. "We want to keep delivering a bit of joy."